Alex and Ani is a jewelry brand founded in Rhode Island by Armenian American entrepreneur Carolyn Rafaelian, who named the company after her two daughters. The brand became widely recognized for its expandable wire bangle, a stackable bracelet designed to be layered and paired with charms carrying personal meaning. Collections span birthstones, zodiac signs, symbols, initials and licensed collaborations, along with necklaces, earrings and rings. Rafaelian has spoken publicly about her Armenian heritage and has released pieces honoring Armenian culture.